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Daphne Oz has such an enviable head of hair that recently a hairdresser who was styling her for the first time searched her scalp for where her presumed extensions were connected. “She was pulling my hair to see if it was real, which is always a good sign,” laughs the 33-year-old nutritionist and author on a rooftop patio at Los Angeles restaurant Gjelina. Her crowning glory, which is entirely her own BTW, is thick and undulating and is surely an added value to Aveeno, who recently signed Oz (yes, her dad is TV’s Dr. Oz) as the ambassador for their recently renovated haircare collection. Centered around a “farm-to-shower concept”, almost all of the products feature oat as the first ingredient—a deliberate throwback to the brand’s heritage, and the aspect of the brand’s story that Oz says she grew up knowing and loving—and they all include superfood based formulations, driven by ingredients such as apple cider, quinoa and almond milk. “The whole idea was really to harness this thought of feeding your hair,” she says.